Urban Decay: NAKED3

Wednesday, November 20, 2013

Rumors and rumors have been abound about Urban Decay's NAKED3 since earlier this year when it was first reported on MakeupTalk that UD will be launching a THIRD palette from the NAKED series. The rumors were made true when first pictures came out earlier this month after the Sephora Paris store began selling NAKED3 palettes but as quick as those palettes came out and hit the 'net Sephora began to disavow it! Urban Decay also quickly denied that those were real NAKED3 palettes but within a week UD changed their stance and announced that the rumors are true!

"Coming later this month on urbandecay.com…featuring 12 never-before-seen (and insanely beautiful!) rose-hued neutrals."

Our Naked palette revolutionized neutrals forever—and went on to become one of the best-selling palettes EVER. When fans demanded more, Naked2 delivered. Even now, three years after the frenzy first started, the requests for “MORE Naked palettes!” keep coming. Finally, the wait is over. Urban Decay launches Naked3, featuring 12 TOTALLY NEW (and insanely beautiful!) rose-hued neutrals. Our previous Naked palettes have always included new shades, but this is the first time we’ve done a Naked palette with 12 never-before-seen shades that aren’t available anywhere else. Choose from every finish imaginable: ultra-smooth mattes, gorgeous pearls and glimmering metallics. From the palest, shimmery pink to deep, warm black, these neutrals will make you want to get Naked all over again.

We’ve spent a LOT of time getting Naked the past few years. We’ve done bronzy and taupey neutrals, but we realized there was a whole spectrum of gorgeous, flushed pinks we hadn’t explored yet. Rosebased hues look great on every skin tone. With 12 new shades, it’s hard to choose favorites, but we predict that Buzz (the pinkest of all the shades) will be a fan favorite. We’re also partial to Nooner (a stunning pinky-brown matte) and Dust (a pale metallic pink shimmer with amazing iridescent glitter), which can be worn on the lids or used as a highlighter. And for an edgy, smoky liner, there’s the aptly named Blackheart—a super dimensional black matte flecked with red glitter.

Naked3 comes in an art-school-inspired tin case (reminiscent of the Naked2 palette)—in a gorgeous rose-gold color that hints at the shades inside. Embossed on top with a big “Naked3” and cool facets that beg to be touched, this case is sure to inspire lots of jealous stares.
Each Eyeshadow features our Pigment Infusion System™, the proprietary blend of ingredients that gives every shade its velvety texture, rich color, serious staying power and blendability.
Naked3 Contains:
  1. STRANGE – pale neutral pink matte-satin 
  2. DUST – pale metallic pink shimmer with iridescent micro-glitter 
  3. BURNOUT – light pinky-peach satin 
  4. LIMIT – light dusty rose matte 
  5. BUZZ – metallic rose shimmer with silver micro-glitter 
  6. TRICK – light metallic pinky-copper shimmer with tonal micro-sparkle
  7. NOONER – medium pinky-brown matte 
  8. LIAR– medium metallic mauve shimmer 
  9. FACTORY – pinky-brown satin 
  10. MUGSHOT – metallic taupe shimmer with slight pink shift 
  11. DARKSIDE – deep taupe-mauve satin 
  12. BLACKHEART – smoky black matte with rosy red micro-sparkle
Naked3 also includes a NEW double-ended Good karma shadow and Blending Brush AND an Eyeshadow Primer Potion sampler with resealable samples of all four formulas (original, Sin, Eden and NEW anti-aging). Each sample holds about a week’s worth of primer!

Naked3 (SRP $52) is available from Sephora, ULTA and select Macy’s stores. Or, online at sephora.com, ulta.com, macys.com, beauty.com and urbandecay.com.

Sign up for Urban Decay's newsletter for them to send you an email when it's actually released. My guess it'll be on Black Friday! Release date: November 21, 2013!


Disclaimer: Info and pictures from Urban Decay's press release.


  1. I want this so bad! It's on my wishlist for sure! I love my naked palette and this will be awesome to add to my makeup collection!


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