Ipsy is similar to
Birchbox in that it is a subscription service that specializes in cosmetic products. Like Birchbox, for $10 per month you get four to five products in a cute little cosmetic bag. Items may range from full-sized beauty products to deluxe-sized samples. Unlike Birchbox as of December 2011 there are no special perks for members such as points or referral bonuses.
It was co-founded by Michelle Phan and Marcelo Camberos, a VP at Funny or Die, Inc. in July 2011 and officially launched in November 2011 with their first bag shipped out to customers in December 2011.
December 2011 (blog entry)
- Salicylic Acid Blemish Control Blotting Paper by Mai Couture ($20)
OR Blush Paipers by Mai Couture ($17.50)
- Soft Matte Lip Cream by NYX ($6.50)
- Eyeshadow Primer Potion by Urban Decay ($9)
- Sin Eyeshadow by Urban Decay ($17)
- Lights, Camera, Lashes by Tarte (deluxe size)
Total value of bag: Over $50 | |
January 2012 (blog entry)
- Freeman Cucumber Peel-Off Mask, 6 oz ($3.99)
- Sheer Cover Concealer ($19.95)
- WEN conditioner, 2 oz size ($3.75)
- TheBalm eyeshadow ($16) OR TheBalm's Hot Ticket nail polish ($10)
Total value: $37.69 OR $43.69 depending on which TheBalm item you get. | February 2012
- Freeman Goji Berry Hydration Mask OR Pineapple Enzyme Mask ($1.99)
- NYX Roll On Shimmer ($4.50)
- X Out Shine Control ($0)*
- Dead Sea Premier Cinderella Mask + Bonus Gift ($0)**
- NuMe "gift certificate" ($100 off styling tools or hair extensions)***
Total value: $6.49
* The X Out Shine Control is not sold individually and is a "free" gift with the purchase of X Out™ Acne Wash-In Treatment.
** The Dead Sea Premier products sent out are sachet size samples that are free on the Dead Sea Premier site. The Dead Sea Premier site lists the samples as a $0 value.
*** The NuMe "gift card" is only good towards styling tools or hair extensions and has an expiration date. Note as of 2/16 there is a 50% off promo code to use as well. MYGLAMGRAM14. |
March 2012
- Murad Eyelift (sample packet)
- Pure-Lisse Daily Moisturizer (sample packet)
- Keracolor Color Enhancing Leave-In Treatment ($9.99)
- MyGlam brush and case ($6.94)*
- 3Lab Perfect Cleansing Foam 3.4 oz ($40.00) OR
Pur-Lisse Lip Comfort 0.38 oz ($16.00) OR
Murad Absolute Bronzing Boost 0.17 oz ($6.46)**
- Dermstore $25 "gift card"** *
Total value: $56.93 OR $32.93 OR $23.39
* Based on brush prices average between Sigma and Crown Brush for a similar brush and case. Actual value unknown.
** Based on 1 oz sold for $38.
*** Must spend $25 to use "gift card". | April 2012
| MyGlam pink "glamour" bag. | N/A | $5.99* |
| MyGlam All-Over Eyeshadow Brush | N/A | $4.98* |
| MyGlam Eyeliner Brush | N/A | $4.98* |
| Urban Decay 24/7 Glide-On Eye Pencil | 0.03 oz (travel size) | $6.40* |
| All-Belle False Eyelashes | one size - one set | $3.50* |
| Dermstore Lip Quench | 0.21 oz (full size) | $12.00 |
| Total value: | $37.85 |
* Based on comparable items, not actual prices. |
May 2012
- Philosophy Love Sweet Love Spray Fragrance, 0.05 oz
- Studio Gear Complete Color Lipstick
- Miss Beauty Nail Bling
- MyGlam Concealer Brush
- MyGlam Defining Eyeliner Brush
| June 2012
- Gold glitter bag - $1
- NYX Round Lipstic - $4
- philosophy take a deep breath, 0.4 oz - $6.80 (based on the 2 oz retailing for $34)
- Living proof frizz Nourishing Styling Cream, 2 oz- $15
- Marbella Permanent Eyeliner Pen - $19
Total bag value $45.80
|
July 2012
- NuMe HydroPunch Hydrating Conditioner, 0.67 oz (approximate: $1.98)
- Yes To Cucumbers On-The-Go Facial Towelettes (retail: $2.99)
- Circus by Andrea's Choice Nail Polish (unknown, fair retail would be $8)
- Juice Beauty Green Apple SPF 15 Moisturizer, 0.5 oz (approximate: $11.18) OR Kiehl's Ultra Facial Oil-Free Lotion, 1 oz ($)
- Buxom Big & Healthy Lip Polish, 0.15 oz (retail: $18) OR Josie Maran Magic Marker Lip and Cheek Stain, 2.5 oz (retail: $19)
| August 2012
- demeter Roll on Perfume Oil in Clean Skin or Dragon Fruit
- S.A.L.T.Y. Cosmetics Glama-ZOID! Eyeshadow
- Eclos Cellular Activator Facial Serum
- Eclos Moisture Therapy Regenerative Cream
- Circus by Andrea's Choice Nail Color in Spectacle or Ringmaster
- MyGlam brand lipgloss in 01 or 02
|
September 2012
- Black Ipsy Bag
- Jane cosmetics lip gloss ($3.33)
- Mirabella Eye Colour Eyeshadow ($10)
- Monoi Repairing Split End Sealer
- SOHO London brush ($6.99)
- Circus by Andrea's Choice
| October 2012
- Be A Bombshell eyeliner - full size. Retail: $14
- theBalm What's Your Type mascara - deluxe sample. Value:
- Mirenesse lip bomb - full size. Retail: $35.10 (their club price is $28.08)
- Coastal Scents - four deluxe size eye shadows. Value:
- Couture Colour Hair Treatment. Retail: $12.00 0.5 oz
- Chevron pattern Ipsy Bag. Similar bags retail between $3.50 to $9.95 depending on the store. Not sure if it's a set we're getting or just one.
|
November 2012
- theBalm Meet Matt(e) eyeshadow
- Starlet Intense Eyeliner
- Nailtini Nail Lacquer in Millionaire
- bareMinerals Marvelous Moxie Lipgloss
- Chella Defining Eyebrow Gel
OR Benefit they’re real! beyond mascara
| December 2012
- NYX Loose Pearl Shadow
- Urban Decay 24/7 Glide-On Eye Pencil
- Mai Couture Highlighter Papier
- Mirabella Prime for Face and Eyes
- Be A Bombshell Lip Gloss
Bonus: Urban Decay BB Cream (for select members)
|
Note: Like other US based subscription companies, MyGlam does not ship internationally (including Canada and Mexico).